About SarokaFi

SarokaFi was born out of a simple yet powerful idea: to empower small- and medium-sized businesses with the financial clarity, operational support, and strategic insight they need to grow without the typical headaches. Founded by, Scott Boeckner, SarokaFi began as a response to the common challenges I saw business owners face every day: overwhelming bookkeeping, scattered administrative tasks, and a lack of actionable financial insight.

Every business has a story, but SarokaFi’s story begins not in an office, but rather learning from others, starting at the bottom. For me, the path to building SarokaFi was shaped by real-life challenges that tested resilience, creativity, and determination.

Growing up, I was surrounded by business. My dad was a business owner, and from an early age I learned what it takes to build something from the ground up—the long hours, the risks, the discipline, and the rewards. I spent my childhood working alongside him, and over the years I gained hands-on experience in a variety of industries: building custom cabinets in his shop, leading a team doing concrete coating & Polishing, working in construction, working on a farm, and even teaching for two years in a private school. Each experience taught me different lessons about work ethic, problem-solving, leadership, and how people and systems interact to create results.

After years of learning in these varied roles and then moving to Wyoming on my own, I faced one of the biggest challenges of my life: a house fire (started in my dog “Saroka” dog house) that destroyed everything I had built personally and professionally. Rebuilding my life from that kind of loss taught me resilience, focus, and the critical importance of systems and planning. It also sparked a drive to create businesses—and later help others create businesses—that are built to thrive even when things go wrong.

Shortly after, I launched Aspire Coffee Roasters, a specialty coffee shop I built from scratch. Growing that business was exhilarating but also challenging. I learned the realities of running a small business: managing cash flow, juggling operations, marketing, and staffing—all while keeping customers happy. While running Aspire, I found myself helping other entrepreneurs on the side, providing bookkeeping support, operational guidance, and financial advice. Seeing the tangible difference, I could make for other business owners sparked the idea for SarokaFi.

After successfully growing and eventually selling Aspire Coffee Roasters, I knew I wanted to focus entirely on supporting business owners. I recognized that many entrepreneurs are experts in their craft—whether that’s construction, coatings, remodeling, or service industries—but are often under-resourced when it comes to finance and operations. He realized that these business owners didn’t just need a bookkeeper; they needed a trusted partner who could integrate into their business, understand their goals, and help them make strategic decisions that fuel sustainable growth.

That’s how SarokaFi was born. The name itself tells the story: “Saroka” the name of my dog that changed my life but also the name that represents resilience, vision, and strength—the qualities I honed while rebuilding after the fire and growing my coffee shop. “Fi” reflects finance, clarity, and insight, which are at the heart of everything we do for our clients.

At SarokaFi, we help contractors, remodelers, and service-based businesses regain control over their operations and finances with three core service pillars: Accounting Services, Virtual Admin Support, and Profit First Advisory Services. Each service is designed to relieve business owners of their operational burdens while giving them the insight to make smarter decisions. As a Profit First Professional, I integrated the Profit First methodology directly into the company’s advisory services, helping clients not only track their numbers but also manage cash flow and profitability in a disciplined, predictable way.

Beyond the numbers and software, SarokaFi was built to scale businesses, not just maintain them. I envision a future where SarokaFi helps clients grow to $100M ARR through strategic guidance, acquisitions, and high-ticket advisory services ranging from Fractional CFO engagements to M&A integration support. This is more than just accounting; it’s building the infrastructure for business success.

Every part of SarokaFi is shaped by my journey: the fire that taught me resilience, the coffee shop that taught me discipline and empathy, and the joy of helping others succeed. We don’t just manage numbers—we help business owners turn potential into profit, chaos into clarity, and ideas into thriving, sustainable businesses.